Brand Identity Design

Brand Identity Design for Growing Businesses in Coventry & the UK.

Strategy-led branding for service businesses that want to look established, trusted and worth more.

Trusted by 50+ UK businesses

Grey baseball cap with Chinese character graphic design in black on the front and a red DJ logo on the side, featuring a red under brim.

Does Your Brand Feel Disjointed or Inconsistent?

X Logo doesn’t reflect the quality of your business, X Marketing looks different everywhere, X Website doesn’t inspire confidence.



That’s a branding problem… not just a design one.
Access my FREE clarity quiz and take the first step toward something solid.

People I’ve Worked With

What I Do

Brand Identity Design Built for Growing Businesses.

Complete brand identity systems (not just logos) designed to keep your business consistent as it grows.

This isn’t off-the-shelf design. It’s built from the ground up, with purpose.

Why Choose a Professional Branding Designer?

Cartoon avatar of a smiling man with brown hair and a quiff, big eyes, facing right on a transparent background.

You work directly with me

No middlemen. No agency overheads.

Icon of a green upward arrow over a dark bar chart, symbolising growth and rising performance.

Strategy before visuals

Branding built on clarity, not trends.

Dark teal cog icon with a green ring, representing settings or configuration.

Commercial & technical minded

Function is just as important as form. Multi-business owner helping Coventry firms turn a vision into a system.

Icon of a crossed hammer and chisel with wooden handles, representing craftsmanship and tools.

Built for real use

Logos and systems that work across print, web and signage.

Red and white concentric circles forming a target symbol, representing goals or focus.

I keep you focused

I help cut through the overwhelm so you don’t get lost in DIY rabbit holes.

Illustration of two hands shaking with shirt cuffs, representing partnership and agreement.

It’s a partnership

I become part of your team, not just a hired gun.

Brands I’ve Helped.

Trusted by 100+ UK businesses across construction, sport, retail and services. From local businesses in Coventry and the West Midlands to bold startups, every project is rooted in strategy and designed to last.

Black Buck Street Food logo featuring a stylised antelope head between the words 'Black' and 'Buck', enclosed within a rectangular frame.

“Fantastic service by Jack, hit the spot with what we wanted as a logo to represent our business, professional throughout the process, hopefully this is the start of a long relationship between our brand and Jack working on our future projects together.”

H. Singh – Blackbuck Street Food – Coventry

Lifestyle Revamp logo featuring a stylised figure reaching upwards, with the text 'Lifestyle Revamp' and the tagline 'Personal Development & Online Entrepreneurship' in a clean, modern font.

“Really Impressed… Gave my brand a much-needed makeover with a professional and affordable logo. Really quick turnaround too. Highly Recommend.”

Nick – Lifestyle Revamp – UK

Blackbird Artisans logo featuring a stylised blackbird within a square frame with sunburst and cloud elements, accompanied by bold typography for 'Blackbird' and 'Artisans' below.

“An insightful experience. Jack took me from not knowing what I wanted, to having a brand identity which really resonates with my business vision. I could not recommend highly enough.”

Carla – Blackbird Artisan – Solihull

Done For You Sales Agency logo featuring a bold, stylised 'DFY' emblem to the left, with the text 'DONE FOR YOU' in uppercase italicised letters above 'SALES AGENCY' in a sleek, modern font.

“From start to finish Jack and his team brought our vision and brand to life. Just from the logo design alone we have brought in £1000s of revenue. Thanks guys, great job.”

Troy – Done For You Sales Agency – Birmingham

Graffix Art logo featuring a spray paint can with crossed rollers and artistic elements, accompanied by bold uppercase typography spelling 'GRAFFIX ART' and a badge reading 'EST. 2021'.

“I just want to take a minute and thank you for how easy you have made this process and how professionally you work. As being a creative myself I wanted to create my own logo, but Im glad I chose to use yourself. You have done an outstanding job and I wish you and your company all the best for the future.”

Lewis – Graffix Art – Coventry

Harvest Moon logo featuring a stylised golden moon with a wheat stalk silhouette in the centre, accompanied by the text 'HARVEST MOON' in bold, gradient lettering with decorative horizontal lines.

“I have really enjoyed working with Jack. He listened to my requirements for branding my business and what he produced was just fantastic. We played around with colours etc and nothing was ever a problem, he wanted me to be 100% happy. The turnaround times were quick and Jack remained so professional throughout. I will definitely be returning to.Jack.as my business grows :)”

Claire – Harvest Moon – Coventry

Recent Branding & Identity Projects

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Built With You. Not Just For You.

You’ve already got the ideas. You just need someone who can translate them into visuals that feel right and do their job. I bring experience, creativity, and commercial thinking to the table, working alongside you every step of the way.

It’s design with backbone. And it works.

Happy shopping bag logo with radiating lines in dark teal — mystery shopping e-commerce store.
Cartoon avatar of a smiling man with brown hair leaning over an edge and pointing down, inviting action.

Need Multiple Services On
A Regular Basis?

Check Out My Design Retainer

We’ll Work Together

Let’s get down to brass tax… Getting to know you and your business is the most important part of the process.

I believe in collaboration, working closely with you to make your idea a reality.

I take my time to learn the story behind your business and focus my efforts on telling it to your customers through eye-catching visuals.

If you are looking for tailored branding that Coventry and beyond will trust and remember, I can provide everything your business needs.

On-site discovery available across Coventry & the West Midlands. Fast turnarounds for launches and events at CBS Arena or NEC.

So drop me a message and let’s get started!

About Me

(If you haven’t already figured it out) I’m Jack a designer, entrepreneur, and creative partner for vision-led brands.

I live in Coventry and run a couple of businesses of my own, so I know what it’s like wearing 20 hats and needing your brand to just work. I started Jack Tyler Design to help founders like you cut through the noise, skip the cookie-cutter templates, and build something meaningful.

In short? I’m not here to make things “look nice.” I’m here to make sure your brand feels right, tells your story, and grows your business.

FAQ’s

What’s the difference between a logo and branding?

A logo is just one part of a brand. A brand identity includes your logo, colours, typography, imagery and rules for how everything works together. Brand identity design creates consistency across your website, marketing and print, not just a standalone logo.

Who is your branding service best suited for?

My branding services are built for service-based businesses, independents and growing companies that want to look established, credible and professional. If your business relies on trust and perception to win clients, branding matters.

Do you only work with businesses in Coventry?

No. While I’m based in Coventry, I work with businesses across the UK. Location helps for local projects, but everything can be handled remotely without compromising quality or communication.

How much does professional branding cost?

Branding costs vary depending on the scope from logo-focused projects to full brand identity systems. I don’t offer one-size-fits-all pricing because every business has different needs. A free consultation helps define the right solution and budget upfront.
Looking for professional logo design in Coventry?

What’s included in a brand identity project?

A typical brand identity project includes logo design, colour palette, typography, visual style and core brand assets. Depending on your needs, this can also include brand guidelines, social media assets and print-ready files.

How long does a branding project take?

Most branding projects take between 3–6 weeks. Timelines depend on the size of the project, feedback speed and how developed your brand strategy is at the start.

Can you refresh or redesign an existing brand?

Yes. Many clients come to me with an existing logo or brand that no longer reflects their business. I can refine, modernise or completely rework your branding while keeping what already works.

Do you offer branding without a website or marketing package?

Absolutely. Branding can be a standalone service. However, many clients choose to extend their branding into graphic design or web design to ensure everything looks consistent and works together.

What makes your branding approach different?

I focus on clarity, longevity and real-world use not trends for the sake of it. Every branding decision is made to support how your business actually operates, markets and sells, not just how it looks on a screen. Not to mention, you also avoid the agency fees by hiring a freelancer!

How do I get started?

The first step is a free brand consultation. We’ll talk through your business, goals and challenges to see if branding is the right next move and if I’m the right fit for you. Get in touch to book your consult today!

Can you take on regular design work?

Of course, I do offer retainers for continuous design needs so that you can have a consistent look on every platform.

Ready To Roll?