DJ LOGO CASE STUDY

Unique DJ Logo for a Producer with Chinese Heritage

DJ Graphic Design Coventry

When I was approached to create a DJ logo for Sheng, a talented producer with deep Chinese roots, I knew this wasn’t just about slapping some cool letters together. It was about creating something authentic – a logo that reflected his cultural heritage while capturing the modern energy of his music. Sheng wanted something bold, memorable, and unapologetically personal.

Here’s how we brought it to life.

Who's The Client?

Company: A pro DJ & Producer in Birmingham
Industry: Music
Mission: To deep dive into Sheng’s heritage and create a logo that will stand out on the brightest stage.

The challenge

Sheng wanted a DJ Logo that would throw back to his heritage but also shape his future. 

Grey baseball cap with Chinese characters in black on the front and a red dj logo on the side, featuring a red under brim.

Crafting the Perfect DJ Logo

The logo needed to be sleek, modern, and professional, yet still hark back to his heritage. He wanted his Chinese heritage embedded in the essence of his brand identity.

The design needed to stand out in any colour or scale no matter where its presented.

DJ Graphic Design Coventry

The Results: A Unique and Eyecatching DJ logo Design

Now, let’s talk results. With the new branding in place, Sheng was able to kick off his gigs with a bang and has been using the tailored DJ logo in Birmingham and beyond.

Disposable coffee cup with a restaurant logo featuring a stylised face with horns, printed on a textured brown background.

Interested in my graphic design retainers?

So, what’s next for you? Are you ready to unleash the power of great design on your business? Whether you need a new logo, some killer flyers, or anything in between, I’ve got you covered. Click the button below to find out more out the retainer packages.