Stop Guessing Your Way Through Branding.

Build a Brand That Actually Feels Like You and Connects with the Right People.

Clarity, tools, and strategy for founders who are done winging it.

This isn’t a course.

It’s not just a template pack.

This is a no-bs, brand-building toolkit for thoughtful, independent founders who want to get seen for the right reasons.

Created for

Service brands, coaches, creatives, and vision-led entrepreneurs

Built by

A designer who’s also a business owner in other industries

Made for

Action. you’ll use this to build your brand from the inside out

Who This Is For?

You’re building something real. Something personal.

But right now, your brand feels a bit…

Maybe you’re stuck trying to name your brand.
Maybe you’ve been tweaking your Instagram bio every month.
Maybe you don’t feel confident sending people to your site.

You’re not ready to drop £3k on a full agency rebrand.
But you’re also not settling for being another Canva clone.

This kit is for you if you want

Clarity, Originality & Persistance

without the fluff or fake luxury.

What You Get Inside

(Everything is instantly available. Use it in Notion or PDF format. No learning curve.)

Brand Positioning Worksheet

Get crystal clear on your identity, values, and difference.

Ideal Client Clarity Workbook

Speak to the right people, and attract clients that actually value what you do.

Visual Direction Template

Turn your vision into visuals – tone, style, type, vibe.

Brand Naming Mini-Guide

Stop brainstorming on scraps of paper. Find a name that lands.
→ Includes access to the JTD Naming Assistant GPT

5 Branding Traps Keeping You Looking Like Everyone Else

A no-BS video breaking down what most founders get wrong with branding.

DIY Brand Audit Checklist

See what’s working and what’s holding you back.

What Founders Say

“This made me feel 10x clearer, I stopped trying to copy other brands.”

“Best £25 I’ve spent on my business.”

“Naming assistant was a game changer.”

Built by Someone Who Gets It

I’m Jack Tyler, founder of JTD – a designer, serial entrepreneur, and branding strategist for vision-led service businesses.

I don’t just design pretty logos.
I work with founders to turn identity into clarity – and clarity into strong, original brands.

This kit pulls together what I do at the start of every client project.

It’s how I help founders avoid second-class DIY branding and build something they can grow into.

What You'll Walk Away With

✅ A sharper brand identity
✅ A clearer picture of your audience
✅ A visual tone that actually reflects your story
✅ A shortlist of name ideas with direction
✅ More confidence in how you show up

Okay, but how much?

Most “brand kits” are packed with fluff.
Most designers charge 10x this just to start the conversation.

This one’s £25.

Yours to keep. Yours to build from.

No subscriptions. No logins. No gatekeeping.

Ready to Build a Brand That Feels Like You?

Instant access. Zero fluff. Built to last.